“This book is a winner! From the first page to the last, it provides step-by-step directions on how to generate the level of publicity real estate professionals want or need in order to succeed. This reference guide is full of examples of the news coverage real agents and brokers have received about their activities, services, and expertise, and expert advice on how you can duplicate their success.” Dale Stinton, CEO National Association of REALTORS®.

Welcome to Profit by Publicity 

Welcome to Profit by Publicity, the gateway for information and resources for real estate agents and brokers who want to build their reputations, get more listings, and sell more properties.  This site is owned and maintained by the Marin Association of REALTORS in Marin County, California. Click on the links on the left side of this page to:  

  • Learn more about Profit by Publicity, the 259-page reference book that features hundreds of proven and effective tips, tools, and solutions to help generate publicity about your expertise, activities and accomplishments.  The book is published by the Marin Association of REALTORS 
  • Find out what real estate leaders across the country are saying about the book 
  • Read about Edward Segal, the author of Profit by Publicity
  • Schedule a Profit by Publicity workshop for your company or organization
  • Access links to examples of the tools of the trade discussed in the book that real estate professionals can use to help promote themselves
  • Read the latest news releases and news coverage in our press room  
  • Contact us
  • Go to the Profit by Publicity blog  

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