The Profit by Publicity online class is from the OnlineEd Internet-based real estate school. Based on the Profit by Publicity PR reference book, the four-hour course includes easy-to-follow exercises and examples of the most successful story angles and news hooks that can help convince reporters to do stories about you and your real estate company in this changing housing market.
You'll receive expert advice you can use immediately to:
- Publicize your services, expertise, activities and accomplishments
- Ensure successful media interviews
- Establish and maintain working relationships with editors and reporters
- Use the Internet as a publicity tool
- Prepare effective news releases and other press materials
- Deliver successful speeches and other presentations
- Get the most out of your publicity
- Deal with journalists
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